Speakers |
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| Gregory R. Niblett |
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Lynne Doner Lotenberg, M.A. |
ISM 2007 Conference Chair &
Senior Vice President
AED Social Change Group |
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Social Marketing Consultant and
Co-Author of “Marketing Public Health: Strategies to Promote Social Change” |
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| Jill Abelson |
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Michael Rothschild, Ph.D. |
Communications Manager
U.S. EPA ENERGY STAR Program |
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Emeritus Professor
University of Wisconsin |
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| Mark Albion, Ph.D. |
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Becky Ryan |
| Social entrepreneur, founder of Net Impact; former Professor of Marketing, Harvard Business School; and author of “Making a Life, Making a Living” |
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Director of Marketing
Bel Brands, USA
(Marketers of La vache qui rit and Laughing Cow Cheese; promoted as a recommended protein snack for the South Beach Diet) |
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| Jeff French, Ph.D. |
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Max Schorr |
Director
National Social Marketing Centre |
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Publisher and Founding Editor
“Good” Magazine |
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| Gerard Hastings, Ph.D. |
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Robert Spector
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Director of the Institute for Social Marketing and
Centre for Tobacco Control Research
University of Stirling |
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Author of "The Nordstrom Way: The Inside Story of America's #1 Customer Service Company"
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| Betsy Humphreys, M.L.S. |
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Fiona Adshead, Ph.D. |
Deputy Director
The National Library of Medicine
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Director General for Health Improvement
Deputy Chief Medical Officer
Department of Health
United Kingdom
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| Holly Kretschmar |
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Chris Waugh |
Practice Lead,
Consumer Experience Design
IDEO |
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Practice Lead,
Consumer Experience Design
IDEO |
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| Craig Lefebvre, Ph.D. |
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| Lefebvre Consulting Group |
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Moderators |
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| Alan Andreasen, Ph.D. |
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Nancy Lee, M.B.A. |
Professor of Marketing
McDonough School of Business Georgetown University |
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President
Social Marketing Services, Inc. |
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| Carol Bryant, Ph.D. |
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Beverly Schwartz, M.S. |
Professor
College of Public Health
University of South Florida |
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Vice President and Senior Marketing Counsel
ASHOKA: Innovators for the Public |
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| François Lagarde, M.A. |
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Kelli McCormack-Brown, Ph.D., CHES |
Social Marketing Consultant and
Associate Professor
Faculty of Medicine
University of Montreal |
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Associate Dean for Academic Affairs & Professor
University of Florida
College of Health & Human Performance |